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Selamia

Bakeries & patisseries

Social media software for bakeries and patisseries

Selamia is the social media tool built for bakeries, patisseries, chocolate shops and tea rooms: its AI writes your captions in the language of the bakehouse (traditional baguette, all-butter pastries, the morning batch…), designs mouth-watering visuals in your colours and schedules your posts for Instagram, Facebook and LinkedIn at the right time. King cakes, Easter, Yule logs: the key dates of your year are already in your calendar.

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The challenge

Why is it hard to post consistently as a bakery?

You know your trade inside out, but social media takes time, ideas and a designer's eye. Selamia takes care of all three.

  • The bakehouse starts before dawn

    Between the oven and the counter, there's no time to post. Prepare your month in 30 minutes; Selamia publishes at the right time.

  • Festive orders to plan ahead

    King cakes, Easter chocolates, Yule logs: the AI announces when orders open early enough to fill your order book.

  • Tempting people from the morning

    Delicious visuals for your pastries and cakes of the day, even from a quick phone snap.

What Selamia changes for bakeries and patisseries

  • Your first batch in Stories every morning, in 2 minutes flat
  • Mouth-watering visuals for your pastries and cakes, no photographer needed
  • King cakes, Easter chocolates, Yule logs: festive orders announced in time

Examples

What should a bakery post?

Here's the kind of posts Selamia prepares for you: visuals in your colours, captions written by AI in your industry's words.

Example Instagram post for Maison Fournil: The first batch is just out of the oven 🥐 All-butter croissants, pains au chocolat and traditional baguettes are waiting for you from 7am. Popping in before work?
Example Facebook post for Maison Fournil: Our galettes des rois are here 👑 Homemade frangipane, apple-cinnamon or brioche: remember to order yours for the weekend!
Example Instagram post for Maison Fournil: Does your bread go stale too fast? Here are our 3 simple habits to keep it good for longer 🥖 Save this post for next time!

Sample content calendar

What does a content calendar look like for a bakery?

The key dates of your industry, month by month. Selamia adds them to your calendar automatically, along with holidays and seasons.

  1. January

    • King cake (Epiphany)
  2. February

    • Candlemas: crêpes and doughnuts
    • Valentine's Day: cakes to share
  3. March

    • Grandmothers' Day
  4. April

    • Easter: chocolates and treats
  5. May

    • Bread Festival (Saint Honoré, 16 May)
    • Mother's Day
  6. June

    • Father's Day
  7. July

    Summer opening hours

    + your everyday posts

  8. August

    Summer memories

    + your everyday posts

  9. September

    • Back to school: snacks and meal deals
  10. October

    • Taste Week
    • Halloween: biscuits and treats
  11. November

    Customer reviews

    + your everyday posts

  12. December

    • Yule logs & festive orders

Every month, a healthy mix of content:

  • Promotion· The house's star pastry up close
  • Special offer· Loyalty card: your 11th baguette is on us
  • Event· Yule log orders are open
  • Testimonial· A 5-star Google review in the spotlight
  • Tip· How to keep your bread fresh for longer
  • Before / After· From raw dough to a golden batch
  • What's new· A new speciality loaf at the counter
  • Behind the scenes· Kneading before dawn

AI assistant

How does Selamia's AI help bakeries and patisseries?

A latest-generation AI that sounds like you: it knows the words, key dates and customer expectations of your industry.

Your industry's vocabulary

  • traditional baguette
  • sourdough
  • all-butter pastries
  • fresh batch
  • straight out of the oven
  • homemade
  • bakehouse
  • cakes of the day
  • layered entremets
  • local flour
  • country loaf
  • custom cakes
  • handmade chocolates
  • king cake
  • afternoon treat
  • artisan baker
  • tea room

Relevant hashtags

  • #bakery
  • #patisserie
  • #frenchbakery
  • #artisanbaker
  • #freshbread
  • #viennoiserie
  • #croissant
  • #baguette
  • #sourdough
  • #frenchpastry
  • #chocolatier
  • #homemade
  • #sweettooth

Designed to speak to local residents, families, afternoon-treat lovers and customers ordering for celebrations and birthdays.

Example caption written by AI

“The first batch is just out of the oven 🥐 All-butter croissants, pains au chocolat and traditional baguettes are waiting for you from 7am. Popping in before work?”#bakery #croissant #bordeaux
  • Chat with Selamia AI
  • A complete post in one click
  • Captions that sound right
  • Images and background removal

FAQ

FAQ: Selamia for bakeries and patisseries

Ready to post effortlessly for your bakery?

Pick a template or type your idea to Selamia AI: your first post can be ready in minutes.

Free, with no time limit No credit card needed No commitment